Pudsey is a market town. Once independent, it was incorporated into the City of Leeds metropolitan borough in 1974. It is located midway between Bradford and Leeds city centres. Pudsey consists of: the town centre and the areas of Fartown, Troydale, Littlemoor, Lowtown, Uppermoor, Chapeltown, Fulneck, Stanningley and Farsley. Although the town centre of Pudsey is in the LS28 postcode area, parts of it are in the LS13 postcode area, and also in the Bradford postcode areas of BD3 and BD4. Pudsey has given its name to “Pudsey Bear”, the mascot of the BBC’s annual fundraising marathon Children in Need.